Friend of a Friend . . .: Understanding the Hidden Networks That Can Transform Your Life and Your Career
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- Hardback (BB)
- 01 Jun 2018
- Houghton Mifflin
- 256 pages - 211 x 140 x 14mm
Everybody knows that in order to expand your business opportunities, it’s essential to reach out and build your network. But did you know that it’s your secondary, or dormant, contacts who will be the most helpful to you? Or that too many of us inadvertently run the risk of isolating ourselves into corporate silos? And what do the very best networkers do that most of us do not? Business school professor David Burkus digs deep to find the unexpected networking secrets that provide both a unique and science-based explanation on how best to grow your universe. Based upon entertaining case studies and research, this is the most up-to-date, practical, and revelatory guide for building one’s professional and personal connections in today’s fast-paced world. Forget the outdated advice in all the other networking books and learn how to make use of the hidden networks you already have.
Handing out business cards? Or just joining LinkedIn? Not anymore. This is a new and startling look at the art and science of networking.